How we work
A clear process from first conversation to ongoing support
Every project is different, but the shape stays the same: understand the problem, agree on the plan, build in visible stages, launch carefully, and keep improving.
- Step 01

Discovery & requirements
We learn how your business works today, what’s getting in the way, and what a good result looks like for you.
What happens
We ask about your business, users, current tools and what success looks like. We’ll review anything you already have.
What you get
A shared understanding of the problem and priorities.
Your part
Share context, access to existing tools, and time for a conversation or two.
- Step 02

Scope & proposed approach
You receive a written scope that explains what we recommend building, why, and what’s out of scope.
What happens
We turn what we learned into a written proposal: recommended approach, deliverables, assumptions and what’s excluded.
What you get
A clear scope and estimate to approve before work starts.
Your part
Review the proposal, ask questions, and confirm priorities.
- Step 03

Design & development
We design and build in stages and share working versions so you can review real progress, not just mock-ups.
What happens
We design key screens, then build in stages. You review working versions on a private preview link as features come together.
What you get
Visible progress you can click through and comment on.
Your part
Give timely feedback and provide content or decisions when needed.
- Step 04

Testing & launch
We test on real devices and browsers, check performance and accessibility, and plan a careful launch.
What happens
We test across devices and browsers, check performance, accessibility and forms, then plan launch steps and rollback.
What you get
A careful launch with fewer surprises.
Your part
Final review and sign-off.
- Step 05

Ongoing support
After launch we can maintain, monitor and improve what we’ve built, or hand it over with clear documentation.
What happens
After launch we can handle updates, monitoring and improvements, or hand over with documentation and training.
What you get
A system that stays healthy, and a team that knows it.
Your part
Tell us what’s changing in your business.
Communication
How you’ll stay informed
We agree on check-in rhythm and tools with you at the start, based on the size of the project and how your team prefers to work.
One point of contact
The founder leads your project and is the person you talk to.
Working previews
Review progress on a private preview link instead of static screenshots.
Written summaries
Decisions, changes and next steps are written down so nothing gets lost.
Before you reach out
What helps us give a useful answer
- A short description of your business and customers
- The problem you want solved and why now
- Existing website, tools or platforms involved
- Examples of sites or tools you like (and dislike)
- Any timing or budget constraints
Start a conversation
Tell us what you’re trying to fix.
Share a few details about your project. We’ll reply to talk through whether we’re a good fit and what a sensible next step would be.